You’re fighting rush hour traffic on your drive home from work while talking to your sister on your bluetooth device. Horns are honking, and you can hear your nine-year-old niece in your sister’s backseat begging for her iPhone 6 Plus. Next thing you know, your sister tells you she must go as she tries desperately […]
Our Life of Connected Platforms Read More »
I HAD A client the other day ask, “How can we get this campaign to go viral?” At the end of the day, virality is a blessing (and a curse) for all social media marketers. We prefer not to think in those broad terms but understand it comes with the territory. After some reflection, here are three steps to creating viral
Gone Viral Lately? Read More »
Generational change isn’t easy to achieve, but that’s exactly what Bo Thibaut intends to do. A financial representative in Mandeville, Thibaut wants to help his clients improve their financial wellness. That means more savings, less debt and a brighter future where dreams and goals are more easily achieved. And since three-quarters of Americans live paycheck
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LORI ALFORD, chief operating officer of Avanti Senior Living, has Louisiana hospitality in her DNA. Growing up as an army brat, she witnessed her parents — both of whom were born and raised in the Baton Rouge area — share their love of food, friends and family as they relocated throughout the country. In a
A Multigenerational Approach to Senior Living- Avanti Read More »
GOOD TASTE NEVER goes out of style, but it can be updated. A careful juxtaposition of old with new is often the inspiration for great design. For Ryan Jordan, general manager of Greige Home Interiors, the mix of old and new styles has been the inspiration for expanded furniture offerings and enhanced services. Drawing from
Design Update: Greige Home Interiors Read More »
WHEN IT COMES to successful social media campaigns, content is king. And knowing how to craft compelling content is critical to stand out and connect with your audience. Equally important, however, is your strategy for its execution. Intelligent brands have found success in the most unpredictable of circumstances by leveraging engaged audiences to their advantage.
The Art of Newsjacking Read More »
WHAT STARTED AS an irrigation company in 1998 has expanded to include a much more varied menu of outdoor services for homeowners. Along with installing and maintaining sprinkler systems, Rain Dance Irrigation and Landscaping offers full-service landscaping, hardscapes and outdoor lighting. Owner Lou Adam says the key to the company’s success is its full-time, year-round
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SELECTING A DENTIST is much more complex than simply asking “Do you take my insurance?” Interviewing a dental office is a must before deciding if it’s the right fit. The initial phone call will give a quick snapshot of the inner workings of the dental office, and meeting with the dentist to discuss specific concerns
Patient – Dentist Relationship is Key Read More »
LASER TECHNOLOGY TURNS BACK THE HANDS OF TIME- Paradise on Columbia Med Spa DR. MIKE HAAS is no stranger to medical lasers. He’s been working with them since he was a biomedical engineering student at Tulane University in the 1970s. Today, Dr. Haas is putting his knowledge into practice at Paradise on Columbia Med Spa
High tech meets high touch Read More »
WHEN GAYLE AND MIKE Reuling looked for a property in downtown Covington to establish a third location of their popular Air Salon & Blow Dry Bar, they knew they needed a place with ample parking. Thanks to a chance encounter at a charity gala, the couple secured the perfect building, complete with plenty of off-street
Cozy, Chic Salon Comfort Read More »
YOU’VE PROBABLY HEARD the saying “Behind every great man is a great woman.” I’m certainly not going to disagree with the sentiment, but I think it requires deeper reflection. Those “great women” didn’t get there on their own. Those women have great mothers standing behind them. Mothers encourage us to face each day with courage
DR. PAUL J. GORDON has one objective in mind for his patients: a return to optimal health. As a chiropractor in Mandeville, Dr. Gordon mainly treats people injured in auto accidents, workplace mishaps or, from time-to-time, sports injuries. In practice since 2001, Dr. Gordon has extensive experience working in the medicallegal arena, which is complex.
Where healthcare meets the law- Dr. Paul Gordon Read More »
