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Gone Viral Lately?

Gone Viral Lately?

I HAD A client the other day ask, “How can we get this campaign to go viral?” At the end of the day, virality is a blessing (and a curse) for all social media marketers. We prefer not to think in those broad...
A Legacy of Sustainable Financial Success

A Legacy of Sustainable Financial Success

Generational change isn’t easy to achieve, but that’s exactly what Bo Thibaut intends to do. A financial representative in Mandeville, Thibaut wants to help his clients improve their financial wellness. That means more savings, less debt and a brighter future...
Design Update: Greige Home Interiors

Design Update: Greige Home Interiors

GOOD TASTE NEVER goes out of style, but it can be updated. A careful juxtaposition of old with new is often the inspiration for great design. For Ryan Jordan, general manager of Greige Home Interiors, the mix of old and...
The Art of Newsjacking

The Art of Newsjacking

WHEN IT COMES to successful social media campaigns, content is king. And knowing how to craft compelling content is critical to stand out and connect with your audience. Equally important, however, is your strategy for its execution. Intelligent brands have...
Rain Dance Irrigation and Landscaping

Rain Dance Irrigation and Landscaping

WHAT STARTED AS an irrigation company in 1998 has expanded to include a much more varied menu of outdoor services for homeowners. Along with installing and maintaining sprinkler systems, Rain Dance Irrigation and Landscaping offers full-service landscaping, hardscapes and outdoor...
Patient – Dentist Relationship is Key

Patient – Dentist Relationship is Key

SELECTING A DENTIST is much more complex than simply asking “Do you take my insurance?” Interviewing a dental office is a must before deciding if it’s the right fit. The initial phone call will give a quick snapshot of the...
High tech meets high touch

High tech meets high touch

LASER TECHNOLOGY TURNS BACK THE HANDS OF TIME- Paradise on Columbia Med Spa DR. MIKE HAAS is no stranger to medical lasers. He’s been working with them since he was a biomedical engineering student at Tulane University in the 1970s....
Cozy, Chic Salon Comfort

Cozy, Chic Salon Comfort

WHEN GAYLE AND MIKE Reuling looked for a property in downtown Covington to establish a third location of their popular Air Salon & Blow Dry Bar, they knew they needed a place with ample parking. Thanks to a chance encounter...
MAMA MIA!

MAMA MIA!

YOU’VE PROBABLY HEARD the saying “Behind every great man is a great woman.” I’m certainly not going to disagree with the sentiment, but I think it requires deeper reflection. Those “great women” didn’t get there on their own. Those women...
Where healthcare meets the law- Dr. Paul Gordon

Where healthcare meets the law- Dr. Paul Gordon

DR. PAUL J. GORDON has one objective in mind for his patients: a return to optimal health. As a chiropractor in Mandeville, Dr. Gordon mainly treats people injured in auto accidents, workplace mishaps or, from time-to-time, sports injuries. In practice...
Redefining Senior Living

Redefining Senior Living

AVANTI IS APPROACHING things a bit differently when it comes to senior living. The boutique-style assisted living and memory care community’s goal is to help older adults remain active and engaged while providing assistance when necessary. “You can be as...