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Getting The Most From Your Marketing Agency
Advertising author Morris Hite once said, “It takes good clients to make a good advertising agency.” So what makes a client a good client? And
October 19, 2016
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Minding Your Business by Being Nosy
THERE ARE WHOLE INDUSTRIES built around marketing research—finding out what makes the consumer tick, what motivates people to buy, emerging trends in consumer behavior. Certainly
August 31, 2016
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