Latest Articles

Gone Viral Lately?

Gone Viral Lately?

I HAD A client the other day ask, “How can we get this campaign to go viral?” At the end of the day, virality is a blessing (and a curse) for all social media marketers. We prefer not to think in those broad...

Wordiness

ABRAHAM LINCOLN IS said to have been honest. In his day, his reputation got around by word of mouth. Gossip about him centered on the same theme: Abe is honest. From the photographs I have seen, Lincoln appeared to have been honest in his emotions,...
Somewhere Over the Rainbow

Somewhere Over the Rainbow

AH, FALL! Children return to school, leaves begin to drop even as the heat continues to sizzle. As a gardener, fall reminds me to learn something new about the plant world and what I should plant now! This year, my eye was focused on the...
A Legacy of Sustainable Financial Success

A Legacy of Sustainable Financial Success

Generational change isn’t easy to achieve, but that’s exactly what Bo Thibaut intends to do. A financial representative in Mandeville, Thibaut wants to help his clients improve their financial wellness. That means more savings, less debt and a brighter future...
Transitional Trends

Transitional Trends

It’s time to fall for prints and rich hues. As you transition your wardrobe for a new season, start by dabbling into fall hues. By channeling the changing leaves, start by pairing your neutrals with the Pantone colors for fall...
The Best Of Both Worlds

The Best Of Both Worlds

They chickened out. They planned to buy and live on a yacht. But after searching extensively along the Gulf Coast for the right vessel, they didn’t do it. Instead, new Mandeville residents Michael and Fran Riggs opted for a  river...